Products & Services
Targeted, personalised and modular – get an overview of our products & services. You can receive more information via the individual services or via the steps of Go International.
- staff recruitment
- cultural peculiarities
Market Flash will provide you with an initial informal assessment of the chances that exist for your products or services on the target market. You will be able to use this as a basis for targeted further market evaluations.
The Product Analysis will clarify the market requirements that exist for the product with respect to regulations and legislation and in cultural terms. You will receive, for example, information about approval conditions, labelling regulations and import regulationsImport regulations determine the requirements and approval conditions for importing goods (products, foodstuffs, animals) or services in terms of duties, definitions of goods and documentation. They are particularly used to restrict the amount or value of goods that can be imported and are normally based on international trade agreements or on regulations imposed by the country of importation.
More information on Swiss import regulations is available on the website of the Swiss Federal Customs Administration FCA: http://www.ezv.admin.ch/index.html?lang=en and find out which colours and names are not appreciated in the local culture or religion.
With this analysis you will gain an insight into the industry and/or customer segments you are targeting. Who are your potential customers and what are their needs? What are the trends in the sector and what is the market potential? How do the distribution and purchasing channels function?
Attempting to break into a market without knowing who the local competitors are is not recommended! A Competition Analysis not only identifies the competitors, but also evaluates their selling prices, marketing focus and distribution preferences.
How will your potential customers in the target country react to your product – to the design and packaging, etc.? We will organise targeted product presentations for you, which will reflect initial customer perceptions.
You will receive information as to whether and how competing products (or similar products) are offered to clients at certain sales points. Store Check will provide you not only with information about prices, packaging sizes and the like, but will also give you an impression of the sales localities.
In the area of location promotion, they provide important services for potential investors in Switzerland.
EU COOPERATION DATABASE
The Enterprise Europe Network (EEN) maintains the largest cooperation database inside the European Union and associated countries. In the fields of business, research and technology, companies are able to publish their search profiles for free and distribute them across 49 countries.
UNCHECKED LONG LIST
An Unchecked Long List can help you, if you would like to get in touch with a larger number of business contacts. The addresses are from public sources, so Switzerland Global Enterprise cannot guarantee that they are correct or up-to-date. The availability and quality of such addresses differ from country to country.
CHECKED LONG LIST
A Checked Long List is suitable for specifically contacting a selected target group. You will receive a limited number of business contacts in the desired segment. We check that the contacts are up-to-date by telephone. We also evaluate the desired contacts with their personal contact details and record a few details about their area of activity.
Searching for a business partner to distribute your products or services can be most effectively done using a Short List. On the basis of your requirements we evaluate companies with matching profiles and test them according to certain criteria, e.g. product range, sales/marketing organisation, motivation for a new product, existing customer segments. As a result you will obtain two to four pre-analysed company profiles and can conduct further negotiations.
Do you still require further details to assess the reliability of a possible business partner? Our local experts can obtain creditworthiness information for you, verify references and check memberships of federations and associations – precisely in accordance with your requirements.
We will clarify the relevant provisions for you
- Regulations / Laws
- Intellectual property
- Labour laws
or we know solicitors/experts who you can contact.
BILATERAL CHAMBERS OF COMMERCE
The bilateral chambers of commerce – whether in Switzerland and/or abroad – likewise have the objective of supporting Swiss companies entering the market. Switzerland Global Enterprise and SwissCham (umbrella organisation) cooperate on various projects to utilise the synergies more efficiently for the benefit of the Swiss and Liechtenstein-based companies.
ONLINE TOOL MARKET NAVIGATOR
Which export countries are suitable for my products & services?
Market potential depends on various factors. This online tool helps you to make an initial selection. It includes 100 countries and 30 indicators which you can weigh up individually.
MARKET SELECTION FLASH
Country comparison for isolating potential markets based on specific criteria. Serves as a basis for making decisions about which market(s) should be put aside for in-depth clarifications of priority focus.
FIND YOUR MARKETS
You would like to develop a deeper strategy for your company, detailing how and where you will approach the foreign markets and with which priorities. In collaboration with a business consulting company, we will guide you in your new approach.
Are you planning particular promotional activities or similar for your target market? Maybe together with other Swiss companies? Or do you require a regular flow of information temporarily? Why not explore the support options we have to offer?
Individual trade fair participations, customer events, etc. We can accompany you and support you with our employees and experts on site.
PUBLIC TENDERSEach year, the public authorities award contracts that are put out to public tender and offer interesting export possibilities for Swiss SMEs in all industry sectors.
The tendering platform http://www.tenders.ch continuously collects national and international business possibilities and tenders.
Public tenders around the world represent interesting export opportunities for Swiss SMEs. But how do you find out about them? The tendering platform and online databank tenders.ch is the simple and clever answer.
You have the option to store company-specific search profiles in order to access the information quickly and in a targeted manner.
Are you looking for a trustworthy person to interpret for you during business meetings? Particularly in countries such as China and Japan, this can essentially shape the success of your business.
Or would you like to review the translation of a contract?
We have a network of trusted contacts.
These consultations can be arranged at any time. You can decide whether these meetings should take place at your offices or at Switzerland Global Enterprise's offices in Zurich, Lausanne or Lugano.
Our basic consulting service is part of our public service and is therefore free of charge.
Swiss Business Hubs are the extended arm of Switzerland Global Enterprise in the export country concerned. In addition, these hubs are responsible for promoting Switzerland as a business location abroad. All hubs have a first-rate network of contacts abroad on account of their official status.
We will work with the relevant experts to assist you with each step of the process or even the entire process. Establishing companies in foreign markets can be a time-consuming process with many stumbling blocks, if you do not have precise knowledge of the local conditions.
Country consultings take place for each country at Switzerland Global Enterprise Zurich, Lausanne or Lugano several times a year.
Please contact ExportHelp with any questions regarding export documents, Free Trade Agreements and originating status, VAT for the international movement of goods and services, customs clearance, CE markingThe CE marking serves as proof that a product meets the basic health and safety requirements under EU law, and that the necessary conformity assessment procedures have been performed. CE marking is mandatory for all goods covered by the 20 or so EU directives under what is known as the New Approach in cases where these goods are to be put into circulation within the single European market or the European Economic Area (EEA). In many cases, CE marking can be carried out by the manufacturers themselves. The mark denotes neither quality nor origin; it is an administrative tool intended to promote the free movement of goods. This makes it a “technical passport”, valid within the single European market and the EEA.
As a result of the federal law relating to technical barriers to trade, Switzerland has already largely harmonised its product regulations with the corresponding EU legislation. There is still, however, no requirement for CE marking to be applied to goods in Switzerland. A Mutual Recognition Agreement (MRA) ensures that testing procedures, test certificates and conformity signs associated with CE marking are recognised by both parties. This avoids the need for double testing, saving both time and money. The MRA is part of the Bilateral Agreements I between Switzerland and the European Union which came into effect on 1st June 2002.
The individual European Directives stipulate whether and to what extent a product must show the CE marking. Producers are responsible to ensure that their products conform fully with all relevant directives. Presently, there are about 20 directives (New Approach Standardisation) on CE marking. They include:
Cableway installations designed to carry persons
Equipment and protective systems in potentially explosive atmospheres
Explosives for civilian use
Low voltage equipment
Medical devices: Active implantable
Medical devices: General
Medical devices: In vitro diagnostic
New hot-water boilers fired with liquid or gaseous fluids (efficiency requirements)
Non-automatic weighing instruments
Packaging and packaging waste
Radio and telecommunications terminal equipment
Simple pressure vessels
Toy safety and the posting of individuals abroad. Qualified specialists with many years of export experience ensure that you receive support as quickly as possible.
Our network can open up doors which otherwise would remain closed. We will help you to organise meetings and establish contacts with the local organisations and people that are important to you. If necessary, we can also accompany you personally on site or provide any translation services required.
- Private fact-finding-trips
- Group fact-finding-trips
Duty-free in 6 steps - how to benefit from free trade agreementsAgreements are becoming increasingly important within the context of international commerce. Given the different written laws and forms of legal practice that exist across the world and the different interpretations of the law that are culturally conditioned, it is impossible to devote too much attention to devising “good” agreements. Model agreements have proven to be useful, particularly for companies with little experience in this area.. The tool will guide you through the process and help answer any questions you have regarding your product. At the end you will know whether you can export your goods under a FTA and therefore save customsCustoms duties are a form of tax payable to the State mainly when importing goods into a customs territory. From a protectionist perspective, protective duties play an important role as they are designed to afford domestic producers some protection against foreign competition. In most countries, customs duties are levied as an ad valorem duty, which means the level of duty payable is calculated as a percentage of the value of a given product. By contrast, Switzerland applies the “specific tariff” system for most goods. The specific tariff here is payable per 100 kg net weight. Given the numerous customs duty reductions under the General Agreement on Tariffs and Trade (GATT; now the World Trade Organization), customs are now much less important in terms of international trade. In Switzerland, the Swiss Federal Customs Administration (FCA) is responsible for levying customs duties. Internationally, customs administration authorities are members of the broader World Customs Organization (WCOOMD). duties in the country of destination.
Our Customs Database is a foreign trade portal for country-specific information on tariff and non-tariff trade measures. Switzerland Global Enterprise provides companies in Switzerland and Liechtenstein free access to the modular database..
Which export countries are well suited to my products and services? When identifying an export market, it is essential to first address a range of key questions. This online tool will help you with your initial selection. The tool comprises 100 countries and 30 indicators, which can be selected and assessed individually.
The tool provides you with an opportunity to quickly assess your level of export fitness. You can establish this immediately yourself by answering a number of key questions regarding the main aspects of the internationalisation process.
The tool makes it possible to list potential risks, with the option of adding your own categories. With this, companies can calculate the possible losses and their probability of occurrence in relation to net equity. Risks can be monitored over different time periods and export businesses can be subject to retrospective assessment.
At the start of the trade fair, you enter precisely the booth that you prepared together with your contact person from Switzerland Global Enterprise. Everything has been installed and is functioning perfectly. And due to the prominent positioning of the SWISS Pavilion, your company gets the maximum possible attention for its products, innovations and services.
FUNDS FOR TRADE FAIRS AND PROJECTS
Export promotion takes place in the face of increasingly globalised competition. To support the market presence of Swiss companies, Switzerland Global Enterprise provides subsidies that can be used for joint promotion of exports abroad.