New worlds, new markets

Kurt Frischknecht

After his studies in business administration, he worked for over 20 years in the food industry (Knorr and Hero) and in the packaging industry (Vetropack).

Between 1999 and 2006 he led the department of European trade fairs with the MCH marketing group Switzerland. He was responsible for strategy and implementation of more than 30 fairs for specialists and for the broad public in Zurich and in Basel. With his own consulting company KFconsult+Co established in 2007, he is among others the managing director of the association of the Swiss furniture industry. The organisation of employers is responsible for more than 50% of the Swiss furniture production with 25 companies. Mr Frischknecht is herewith connected with the whole furniture market (production, trade and supplying industries). He joined the SIPPO advisory board in 2009 and is responsible for the sector home and garden furniture.