Launched in 2017, YouHodler’s platform helps people access the benefits of the crypto economy. The fintech allows users to get instant cash via cryptocurrency loans, exchange crypto, fiat, and stablecoins quickly and easily, and the benefits of crypto reward accounts. It supports all popular cryptocurrencies and tokens.
In 2019, Ilya Volkov, CEO of YouHodler, chose to set up his business in the canton of Vaud. He now also coordinates the activities of the Crypto Valley association in Western Switzerland and Western Europe.
Initially launched in Cyprus, YouHodler already had experience with other fintech projects, but kept searching for “the best jurisdiction”. Alongside the United States, Asian countries, Malta and Baltic states, YouHodler finally chose Switzerland “for its location at the center of Europe, its renowned financial infrastructures and the extremely good support to set up a company here”.
A favorable environment for blockchain companies
Currently employing six people and with the recent inauguration of its Swiss headquarters in Lausanne, the fintech plans to grow its team to up 15 during the next year of operations.
The company aims to further develop into a customer-centric, retail-focused fintech company that supports the coexistence of crypto and fiat finance and offers a sophisticated range of financial products that meet international compliance.
Regulation and community played a key role in Ilya Volkov’s decision to establish YouHodler in canton de Vaud. According to him, “Switzerland offers a smart and rational regulation approach to the blockchain business. Moreover, many blockchain companies have already chosen Switzerland as a home for their headquarters. All this adds to an amazing community of industry professionals and local associations like the Crypto Valley Associations”.
Watch the interview of Ilya Volkov filmed on the occasion of the launch event of the Western Chapter of the Crypto Valley Association :