SWISS is also increasingly focused on Swissness

SMEs can now benefit: enjoy the autumn with SWISS and win a Wander Surprise package for your next trip to the Swiss mountains. Like many exporting Swiss SMEs, SWISS has also set itself the goal of putting Swiss quality into the forefront with its new branding “Made in Switzerland”.

Swiss flag in front of mountain chain

Swissness is decisive in successfully positioning itself on the international market. The strategic partnership between SWISS and Switzerland Global Enterprise means Swiss SMEs benefit from SWISS’ attractive offers, including the SWISS PartnerPlusBenefit Program, which SMEs can use to optimize their travel costs.

Video for the new SWISS branding:



As part of this campaign, SWISS is giving away 10 Wander Surprise packages. Simply send an e-mail to: and include the keyword SWISSness, and don’t forget the mailing address. The first ten entries will each receive one Wander Surprise package from SWISS.

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