The new further study programme called MAS European and Chinese Business Management targets graduates from Europe and China, who have already gained their first practical experience and want to work in an international environment, explained the University of Zurich (UZH) in a statement. Among those present during the official opening of the study programme was the Chinese ambassador to Switzerland, Geng Wenbing. He emphasized that international further study programmes would play a particularly important role in the future.
As the second largest economic power in the world, China is an important trade partner for Switzerland, wrote the UZH. While the Asian country invests heavily in Switzerland, more than 600 Swiss companies are active in China. Yet there are big differences between the corporate cultures in the two countries. One of the aims of the study programme is to help overcome these differences.
With this in mind, part of the programme is a four-month internship in a Swiss or a Chinese company. ‘Intercultural skills are the key to success,” commented Harald Gall, UZH professor and dean of the business, economics and informatics faculty.
