Success stories

Smart parking in Italy

Pay-and-display machines for Italy: With the help of local partners, Hectronic GmbH can increase its market share in Italy’s public parking lots.

Hectronic manufactures products for public parking
Hectronic manufactures products for public parking

Modern parking facility management by Hectronic GmbH

Parking lot management is a profitable business. Both users and operators need reliable pay-and-display machines or the right management software – such as the products of Hectronic GmbH. Traditional, family-run companies are present in numerous European countries as well as Australia and North America – with both solutions for parking lots and products for operational, fleet and public gas station management. Development and production takes place in Bonndorf in the Black Forest, the Swiss company’s current headquarters. It employs 170 staff members in Germany, 20 at Brugg AG and 300 worldwide. In the area of on-street parking, it has been successful in spite of predatory competition in a largely saturated market that mostly involves exchanging old machines with new ones. The chances are good that someone parking a car in a public parking lot in western Europe will pay the parking fee at a Hectronic machine – in cash or with a card or smartphone.

Soon to be well represented in Italy’s parking lots thanks to support from S-GE

“Unlike in other western European countries, we have not had much presence in the Italian parking sector until now,” says Tilo Krebs. In order to increase market share, it was necessary for him to review the current sales situation. He contacted Switzerland Global Enterprise (S-GE). “It was a matter of finding a reliable Italian partner that knew the local market well and had experience dealing with public-sector clients.” This partner was found – “thanks to the excellent support of Swiss Business Hub (SBH) in Milan,” Krebs emphasizes. “Through its excellent groundwork and meticulous selection of companies, it was relatively easy for us to narrow down the circle of possible candidates.” The most promising were inspected by SBH once again. “The detailed analysis of the companies helped us very much in making our decision,” says the Sales Head. With its new, convincing partner, Hectronic has good chances of increasing its market share in the neighbor to the south soon.

“SBH Italy’s detailed analysis helped us very much in making our final decision.”

- Tilo Krebs, Sales Manager, Parking, Hectronic GmbH

Tilo Krebs

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