Fact-Finding Mission
Israel

New date // Israel Food Innovation

Business Trip to Israel

Postponed due to coronavirus. New date: 03.-05.05.2021

FOR WHOM?
This trip is aimed at Swiss food companies in the fields of production, technology, logistics and distribution.

WHY ISRAEL?
A very dry climate and only 20% of the land area that can be cultivated naturally, demand new approaches in food production. In addition, changing consumer behaviour, increased awareness of sustainability and population growth require an intelligent and technological spirit of innovation. Start-ups with experienced and interdisciplinary founders in the fields of sensor technology, AI, Big Data, robotics and 3D printing are therefore specifically supported. As a result, Israel has become a world leader in new technological approaches in the food sector.

WHY SHOULD YOU JOIN THIS TRIP?
Due to the small domestic market, companies orientate themselves towards international markets early on and are strongly interested in cooperation with foreign companies. At the same time, Israel, with its manageable size and a population with an affinity for technology, is considered an ideal "test market" for new ideas (proof of concept). Israel also has a significant presence in the following FoodTech sectors: production of new protein sources, reduction of sugar and sugar alternatives, personalized nutrition, food monitoring throughout the production and supply chain, and digital nutrition (equipment, diagnostics, consulting, F&B products).

The following highlights await you:

  • Startup Pitch Event: Select specific innovation topics in advance, after which relevant start-ups will be chosen based on the selection.
  • Meet and exchange: Share your experiences with innovation experts in the fields of food, water, retail, logistics and agriculture.
  • Lessons learned: Learn how other international companies deal with digital transformation and disruptive technologies and how they find new and successful business models.

Benefit from the knowledge exchange of different companies and learn more about innovative product and processes in order to boost your competitiveness in your own markets.

If you with any further information about the business trip or if you have any quesitons, Ruedi Büchi is at your disposal.

Intro

Information

Date
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Target audience Food companies from Switzerland and Liechtenstein in the fields of production, technology, logistics and distribution
Organizer Switzerland Global Enterprise
Event language

German

English

Place

Israel

Registration
Program

Program from May 3 - 5, 2021 (exact time tbd)

Monday May 3rd

Presentation of the Israeli Tech Ecosystem

09:00

Pitch Event with Startup companies of the foodtech sector

11:00

Visit a local large scale enterprise of the food sector

13:30

Meet companies from Retail and Marketing field

15:00

Visit the old town of Tel Aviv Yafo (optional), followed by a dinner

17:00
Thursday May 4th

Visit an international / Swiss company of the food sector

09:00

Exchange with one of the leading food distributors in Israel

11:00

Meeting with the Innovation Manager at the Swiss Embassy in Israel

13:30

Individual meetings with companies (based on participant's requests)

15:00

Business reception at the Swiss Embassy in Tel Aviv, exchange with Israeli companies

17:00

Return journey or individual onward journey

19:00
Wednesday May 5th

Optional additional day

08:00

OPTIONAL DAY

We offer the possibility of one additional day on Wednesday May 5th to meet potential partners, customers and other stakeholders or visit Jerusalem.

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Brochure

Pricing

Categories

S-GE Member: CHF 2'970.-

S-GE Non- Member: CHF 3'500.-

Included in the price

  • 2 nights at a 4* Hotel
  • 2 lunches and dinners
  • All transports

Not included in the price

  • Flight tickets
  • Optional day program
  • Individual travel insurance

S-GE Membership

Are you interested in a membership with S-GE? Please, find further information here.

In Cooperation with

Schweizer Botschaft in Israel Embassy of Israel in Switzerland Innovantage

Relevant information

The health of our customers, partners and employees is a top priority for Switzerland Global Enterprise. Due to the spread of the coronavirus in Switzerland, we therefore reserve the right to hold the event Israel Food Innovation in a different format or to cancel it altogether. We will proactively inform all participants accordingly.

Contact

Your Contact

Ruedi Büchi

Ruedi Büchi

Senior Consultant Middle East

Expertise

Bahrain Israel Qatar Kuwait Oman Saudi Arabia United Arab Emirates
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Monica Zurfluh

Monica Zurfluh

Head of S-GE Southern Switzerland

Bastien Bovy

Bastien Bovy

Consultant India, Middle East, Africa

India and Africa are emerging markets with more than 1 billion inhabitants for each region. Nigeria is the biggest and the fast growing market in Africa followed by Kenya. Many foreign investors (China, USA, etc.) are seeding...
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