Fact-Finding Mission
Swiss Business Opportunities around Water Quality in the Midwest

Swiss Business Opportunities around Water Quality in the Midwest

The U.S. Midwest is the ideal landing pad for Swiss water quality companies due to its dynamic and international business ecosystem and because of its location on the Great Lakes, the world's largest group of freshwater lakes. This year, WEFTEC takes place from Oct 2-4 in the Midwest in Chicago, IL. Following the show, Swiss exhibitors and attendees get the unique chance for a deep dive on business opportunities in the region through a short delegation trip from Oct 4-6 to Chicago, IL and Milwaukee, WI. Swiss companies deciding to stay in the Midwest for an additional two days after WEFTEC will be connected with the local water industry in Chicago and Milwaukee, two "water cities", as well as with the Water Council, environmental agencies and utilities.

WEFTEC is the annual conference of the Water Environment Federation and is the largest show in North America focusing on drinking and wastewater quality and will take place from October 2-4 in Chicago, IL. In 2022, around 800 exhibitors and 18,000 visitors from numerous countries attended the show and connected on business opportunities around water quality in the U.S. In 2023, Swissenviro is hosting a Swiss Pavilion for a minimum of six Swiss water companies, incl. SMEs and startups, and over 10 Swiss water companies will exhibit their specific solutions at their independent booths.

Following WEFTEC, the Swiss Business Hub USA offers Swiss exhibitors at WEFTEC the chance to learn about business opportunities in water quality in the Midwest and the U.S. as part of a short fact finding mission from October 4-6 to Chicago and Milwaukee.

Both cities and the Midwest are ideal landing pads for Swiss companies in water quality looking to enter or grow in the U.S. market. Chicago, IL and Milwaukee, WI are both located on Lake Michigan which is one of the U.S. Great Lakes. The Great Lakes hold 90% of U.S. freshwater and decision-makers are looking for solutions to monitor, track, maintain and preserve water quality, infrastructure and the water resources. Switzerland holds 6% of Europe’s freshwater and Swiss companies have developed numerous solutions which match current needs in the Midwest around freshwater. In addition, Chicago is positioned between two large river basins and numerous canals crisscross the city which is why the city is considered a “water city”. Chicago is also the economic and logistical center of the Midwest which hosts 36 Fortune 500 companies and numerous manufacturing, insurance and tech companies and local companies, water industry experts and public departments are keen to learn about Swiss water solutions. Milwaukee, WI is home to a cluster of over 200 water-related companies and the Water Council in Milwaukee, WI is a global leader with over 45 (international) companies in water technology and innovation, providing an ideal starting point for Swiss companies looking to expand to the Midwest and U.S. markets.

Swiss companies will learn about current and upcoming water quality projects in both cities, the Midwest and the U.S. and connect with local industry experts, decision-makers, researchers and innovators.



iCal Download
Target audience Swiss companies, SMEs and startups, with solutions around water quality, i.e. drinking and wastewater treatment and monitoring.
Organizer Swiss Business Hub USA
Event language



Chicago, WI
United States

Cost of participating Switzerland Global Enterprise, Gold member CHF 2’463.- , Switzerland Global Enterprise, Silver member CHF 2’753.-, Non-member CHF 2’898.-

Provisional Program/ subject to changes

Wednesday, October 4, Chicago:

Kick-Off Meeting

Doing Business in Chicago and Illinois with Intersect Illinois Hotel to be determined Intersect Illinois, Swiss companies at WEFTEC


Intersect Illinois and local stakeholders, e.g. Swiss-American Business Council (SABC), incl. company pitches Hotel to be determined Intersect Illinois, Swiss companies at WEFTEC, local stakeholders, potentially Swiss Consulate Chicago

Thursday, October 5, Chicago and Milwaukee, WI:

Water in Chicago

Meeting with the Metropolitan Water Reclamation District (MWRD) of Greater Chicago

Wastewater Insight

Meeting with the Metropolitan Water Reclamation District (MWRD) of Greater Chicago

Working lunch

City of Chicago, Department of Water Management T

Water Infrastructure Finance

Meeting with the Illinois Environmental Protection Agency (EPA)

U.S. Certifications

Meeting with UL Solutions

Transfer to Milwaukee

Dinner in Milwaukee, WI with local industry representatives

Friday, October 6, Milwaukee, WI:

Utility Insight

Milwaukee Water Works and the North Point Water Tower

Milwaukee Water Company

Meeting with Choose Milwaukee and a local water company, e.g. Badger Meter or A.O. Smith

Water Council Insights

Lunch and Tour of the Water Council, incl. BREW 2.0 Accelerator

Transfer to O’Hare Airport (Chicago)



Official program