International business in the «new normal»
Once the pandemic is largely under control, the «new normal» will take hold in international business. The International Trade Forum offers you more than two hours of inspiration plus the tools that will get you ready to get back on track as quickly as possible.
Economists expect 2021 to be the year in which the global economy picks up. So now is the time to look back at the good, the bad and the ugly experiences of 2020, the year of crisis, and thoroughly assess your own international business situation.
At the International Trade Forum – the big annual meetup of the Swiss export community – your questions are on the table: What will the business world look like after the pandemic? What new options do you have in terms of your cross-border strategy? How do you make your value chain, sales markets, business partners, sales and marketing operations more crisis-proof? How do you digitalize?
How can you expand your business internationally? Develop your market shares, or even target new ones?
Together with our partners, we at the International Trade Forum offer you inspiration and orientation in just two hours, digital and secure, with:
- a keynote address from Federal Councilor Ignazio Cassis and another exciting keynote speaker;
- a wide choice of break-out sessions with specific support for your international business; and
- individual virtual exchange with other exporters, our country specialists and experts.
So that you can grow successfully in the new normal!
Further details to follow soon.
Simultaneous interpretation into English.
|Target audience||Swiss SMEs already exporting products or services, or those that want to launch their business internationally|
|Organizer||Switzerland Global Enterprise|
|Cost of participating||S-GE Members: free of charge / Non-Members: CHF 90.-|
Invitation from Simone Wyss Fedele
Speaker Main Program
Federal Councilor, Head of the Federal Department of Foreign Affairs (FDFA)
On 20 September 2017, the United Federal Assembly elected Ignazio Cassis (FDP) to the Federal Council. He took up his post as head of the Federal Department of Foreign Affairs on 1 November 2017.
For the two years prior to his election to the Federal Council, Mr Cassis, a doctor of medicine, was president of the parliamentary group of the FDP.The Liberals, of which he was a member since his election to the National Council in 2007. From 2015, he chaired the National Council's Social Security and Health Committee. He was also vice-chair or chair of various parliamentary groups. His political career began in 2004 with his election to the legislative authority of the Ticino municipality of Collina d'Oro.
Photography: © Markus Jegerlehner
CEO APCO Technologies SA and President of the Cantonal chamber of industry and commerce Vaud
Photography: © Pierre Vogel
* New members registrations until April 22, 2021 can benefit as well from the cost advantage.
Further details about the S-GE member benefits can be found here.