SWISS Pavilion
CES 2022

Swisstech Pavilion @ CES 2022

The global stage for innovation in consumer technology

The Consumer Electronics Show (CES) has served as the proving ground for innovators and breakthrough technologies for 50 years – the global stage where next generation innovations are introduced to the marketplace, investors and experts.

After the digital edition in 2021, CES will return to Las Vegas for 2022 giving a global audience access to major brands and start-ups as well as the industry's most influential leaders and advocates. 

About CES 2022:

  • Physical again. CES 2022 is planned as an in-person event with a digital addition. 
  • Convening the industry. The entire tech community united in a digital experience for collaboration, networking and thought leadership.
  • Global impact. A highly targeted audience of approx. 150’000 industry professionals from around the globe including buyers, media, investors and potential partners are expected to participate. 
  • Inspiring content. Four days of compelling keynotes, sessions and demonstrations showcasing the latest tech trends and groundbreaking innovations. 
  • Extended reach. Due to the digital component of CES 2022, attendees will interacte with brands also digitally during CES 2022.
  • Meaningful connections. Engage with the audience relevant to you. 

Together with our swisstech Partners Presence SwitzerlandInnosuisseswissnex, digitalswitzerland and the Swiss Business Hub USA we will create a strong Swiss presence in Eureka Park (start-up area). We expect 15 - 20 start-ups, who will benefit from: 

  • Individualized preparation: S-GE together with all partners involved makes sure that you are well prepared and get out the most of your time at CES . Benefit from the broad network of the Swisstech Campaign Partners. 
  • Engage with the audience relevant to you during CES 2022 in Las Vegas and online. 
  • Benefit from a great visibility under the umbrella brand swisstech and the noise that we are going to do for you in order to attract visitors. 
  • You concentrate on your customers and your products; we take care of the rest!




Organizer Switzerland Global Enterprise e Presenza Svizzera
Event language


Registration deadline
Programme 2022

January 3  4        Media Days
January 5  8        CES 2022 (in-person and digital)

Key statistics all digital CES 2021

80,746 attendees
1,943 exhibitors
5,433 media

Exhibitors Swisstech Pavilion 2022

Abusizz AG / Animatico AG / Authena AG / Biospectal SA / BRU AGDroople SA / Foodetective / GlobalM SA MYELIXA Pixchange GmbH / Roobster AG / Smartsuna SA / SO REAL Digital Twins AG / / Typewise AG

Project team Swisstech Pavilion

Bettina Thomas, Switzerland Global Enterprise, Head of Trade Fairs

Corinne Bachmann, Switzerland Global Enterprise, Project Manager Trade Fairs / Start-ups


Swisstech @ CES 2022

Start-up package – CHF 5,200
  • 1 spot at a thematic table including 1 iPad to present your product/company (no TV screens or space for such included), company logo, cupboard, power supply
  • Additional digital presence with profile and matchmaking (digital activation) 
  • SWISS Pavilion service package incl. use of hospitality zone, cleaning, organizational support
  • Participation in the Global Village world connected network
  • Entry in the official CES online directory and the Swiss online exhibitor directory
  • Show preparation package including Online Pitch-Training session and preparation Meetings
  • Inclusion in swisstech Communication prior and during CES
Innosuisse package – CHF 1,500.-*
  • Start-up package
  • Exclusive US-Market Entry Check-up by the Swiss Business Hub USA and S-GE: Individual examination of marketing materials and messages with regard to suitability for the US market (language, message, appearance, etc.), including a 1:1 test run. 

    Goal: sharpening of the existing means of communication for the needs of the US market. You can opt-out of the US-Market Entry Check – please let us know

*Innosuisse will support selected start-ups that are in possession of a valid Innosuisse voucher or an Innosuisse label obtained in the last 3 years. The financial support is based on the subsequent approval by the Innovation Council. Other financial support from cantons might be available, please see further details in the application form or contact us.

What our customers say

Voices from participants of the Swisstech Pavilion
CES 2020


Participants of the Swisstech Pavilion
and winner of the CES Innovation Award
for Wearable Technologies at CES 2020



How should we contact you?

Event Partners

Presence Switzerland digitalswitzerland Innosuisse Swissnex SBH USA
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