Webinar: Successful E-Commerce Strategies in ASEAN

How to start your e-commerce journey in the ASEAN region

The 10 nations of Southeast Asia have a dynamism all their own with unlimited potential, especially when it comes to e-commerce. Our webinar with special collaborators at Alibaba Cloud will explain how Swiss SMEs can find the right digital distribution channels for their exports in this thriving region.

The 10 countries that comprise the ASEAN region may be in China’s shadow but they provide great opportunities for Swiss companies looking for e-commerce opportunities abroad. Indonesia and Thailand already rank in the top 25 of the world’s largest economies in terms of GDP  while Vietnam and Cambodia make up two of the top five fastest-growing economies in the world. Add to that improving infrastructure and logistics, a rising middle class, and a maturing millennial generation with more disposal income, and Southeast Asia is a must for any Swiss SME looking to export their goods.

Southeast Asia’s booming e-commerce market
ASEAN, like the current trend throughout the world, is experiencing a massive uptick in e-commerce activity. With more mobile and internet penetration in the region, new users are going online at an incredible pace, increasing from 360 million in 2019 to 400 million last year—now 70 percent of the total population—as the Covid-19 pandemic impacted all facets of our lives, including shopping habits. Digital acceleration will only increase in the region as will ASEAN’s $100 billion internet economy. For our upcoming webinar, we along with experts from Alibaba Cloud invite Swiss and Liechtenstein companies that are eager to explore e-commerce as a distribution channel in ASEAN. Participants will be presented with various solutions on how to kick-start your e-commerce journey in ASEAN, gain insight on technical implementations, and hear about successful case studies.



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Organizer Switzerland Global Enterprise et Swiss Business Hub ASEAN
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Online, (CET/MEZ)

Cost of participating Free of charge

You'll receive your login one day before the webinar starts at 2 p.m. by email.



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