Hotspot Israel: Where food trends and innovations are at home
Whether it's bio-based plastics, plant-based proteins or digital nutrition, Israel is the global frontrunner when it comes to new technological approaches and trends in the food sector. Benefit from this know-how and join us in the Middle East this autumn: the direct exchange with Israeli innovation experts and the emerging startup scene will enhance your competitiveness in your markets. At our webinar during the food event week, we will answer all questions you may have about the business trip.
The very dry climate and the small amount of naturally cultivable land - just 20 per cent - are forcing Israel to take new approaches in food production. Likewise, changing consumer behavior, increased awareness of sustainability and population growth demand a smart and technological spirit of innovation. Startups in the fields of sensor technology, artificial intelligence, big data, robotics and 3D printing are therefore being specifically promoted.
Israel’s strengths: Innovations and trends
The Israeli market is interesting for Swiss food companies in several respects: 1) Because the home market is so small, companies focus on international markets early on and are extremely interested in cooperating with foreign businesses; 2) With its manageable size and tech-savvy population, Israel is considered an ideal test market for new ideas; and 3) Israel is at the forefront of innovations and trends - whether plant-based proteins, protein alternatives, meat substitutes, coffee, bio-based plastics, sugar and salt reduction, PET packaging or digital nutrition.
In direct exchange
Benefit from Israel's know-how: on our business trip in autumn you will gain direct access to new innovative processes and products. You will be able to actively compare your experiences with innovation experts and startups and learn how they deal with digital transformation and disruptive technologies as well as find new and successful international business models.
Intro
Information
| Date | |
| iCal | Download |
| Target audience | Swiss and Liechtenstein SMEs |
| Organizer | Switzerland Global Enterprise |
| Event language |
English |
| Place |
Webinar Online |
| Cost of participating | Free |
| Registration deadline |
|
| Login |
You will receive the login for the platform "InEvent" one day before the webinar by email. |
