Every country has its own rules – also for online commerce. And if you’re selling a physical product, there are all the logistical aspects and customs requirements as well. Even if many of us would rather be taking care of our online marketing strategies, influencer ideas and attractive web designs right off the bat, it’s important not to forget all the preparatory work. How does the saying go? Put business before pleasure. This also applies to e-commerce.
So, what's the best course of action if you want to avoid legal difficulties or unexpected tax bills and make sure your goods don't get stuck at customs? First, consider which country you want to initially try out and gain experience with. Countries that are as similar as possible to your home market are most suitable, and these are usually your neighboring countries. Now it’s time do some homework.