SGE Export News en What Brexit means for Swiss exporters What underlying conditions will apply to trade between Great Britain and Switzerland once Great Britain has left the EU? Wed, 03/13/2019 - 16:57 29242 Six reasons to register for the Aussenwirtschaftsforum today The Switzerland Global Enterprise Aussenwirtschaftsforum 2019 is THE annual meeting of the Swiss export economy. Six reasons why you should not miss it. Thu, 03/07/2019 - 09:30 29326 Kuwait – change afoot in the desert state Kuwait’s economy is undergoing a transformation. The wealthy Gulf state is preparing itself to do without dwindling oil revenues. Billions of dollars of investment in energy, traffic and transport, healthcare, technology and modern infrastructure represent a major opportunity for Swiss exporters as well. Wed, 03/06/2019 - 08:58 30622 Leica Geosystems AG: Measuring the world Leica Geosystems is a leading provider of measurement solutions for spatial information, which are produced with Swiss technology. Today, the company creates complete solutions for professionals around the world. Leica Geosystems enlisted the support of S-GE to clarify the market situation in Argentina. Fri, 02/22/2019 - 11:37 30313 Thermoplan AG: Inspiring customers in mature markets with innovative products Starbucks supplier Thermoplan AG from central Switzerland has a lot to offer: Adrian Steiner, CEO and keynote speaker at the Aussenwirtschaftsforum, talks about growth concepts for fully automatic coffee machines in particular and Swiss products in general in the world’s mature markets. Mon, 02/18/2019 - 08:45 30036 New Packaging Act (VerpackG) creates more transparency in Germany The new Packaging Act (VerpackG) has been in force in Germany since 1 January 2019. Germany wants to create more transparency and increase recycling quotas in the area of packaging materials. Who is affected by the law and which body is responsible? Wed, 02/13/2019 - 11:44 29895 Spain: Opportunities for ICT companies The Spanish Digital Agenda offers Swiss ICT companies great opportunities in the national market. Software development, automation, digitization and exports of ICT goods concentrate great advantages for those companies ready to expand their business abroad. Mon, 02/04/2019 - 08:00 3118 Overview: The right export strategy for mature markets There is nowhere that Switzerland exports more to than Germany, the USA, France or Italy. Together, these markets account for almost half of Switzerland's export volume. But these countries are all mature markets filled with strong competition. How can Swiss exporters hold their own in this environment? An overview of strategies for mature markets.  Thu, 01/31/2019 - 10:01 29860 Six tips for success in mature markets Markets such as Europe, North America or Japan are the backbone of international business for practically all Swiss companies. Strong purchasing power and partial cultural similarities make these countries good destinations for Swiss SMEs, both for beginners and for experienced exporters. But how can SMEs enter mature markets and drive growth in these countries forward?  Thu, 01/31/2019 - 09:54 29827 Swiss SMEs start the new year in an optimistic mood Export sentiment among Swiss SMEs remains positive at the start of the new year. 56% of respondents expect exports to grow in the first quarter of 2019 and this figure rises to 77% expecting an increase in exports over the full year. The latest survey by Switzerland Global Enterprise (S-GE) on export sentiment and the Credit Suisse Export Barometer point to an optimistic mood among Swiss SMEs. However, the record year of 2018 is unlikely to be repeated.   Thu, 01/24/2019 - 08:15 728 Pack Easy AG: Successful balancing act between tradition and innovation Pack Easy AG, the long-established company based in Central Switzerland, has been offering B2C and B2B luggage and accessories for over 50 years. The innovative company develops new designs and products at its home in Emmen, Lucerne. In the following interview, CEO Marion Klein reveals how the company successfully established itself in Europe and how it manages to balance innovation and tradition. Wed, 01/23/2019 - 10:49 29524 Why U.S. Export Control Laws are relevant to Swiss companies While the U.S. is very export-friendly, it controls how and to which countries its products are directly or indirectly exported. Hence, Swiss (and other non-U.S.) companies are well-advised to pay attention to U.S. export control laws, including for the re-export of U.S.-originated goods or components. Mon, 01/21/2019 - 15:42 29722 How to avoid problems with your business partner in Japan Do you export to Japan, but the relationship with your business partner is not working as you imagined? There are often two problems in this regard: communication and neglecting relationships. Here, we show you what it takes to make your company a success with a business partner in Japan. Fri, 01/18/2019 - 09:00 14724 Mark Forster: “E-Commerce can be successful in the U.S., but Swiss SMEs need to be patient.” Owing to its rapid development, the American e-commerce market offers Swiss exporters good distribution opportunities. But the U.S. market is large and delivery times of just two hours are common. Mark Forster, founder and CEO of the technology company Adello, explains how the market works and what Swiss exporters need to know about it. Thu, 01/10/2019 - 21:20 29624 “The Japanese ICT market always offers start-up opportunities” Japan has become an important market for u-blox, says Thomas Seiler, CEO of the ICT company headquartered in Thalwil, in the canton of Zurich. He comments on the hurdles to be overcome in the Japanese market and gives three tips to Swiss SMEs wishing to gain a foothold in the Japanese market. Wed, 01/09/2019 - 09:00 3102 South Korea: How exporters can break into this high-tech market The tempo in South Korea is set by new technologies. The country drives innovation like no other and is one of the largest export countries in the world: a market that is also interesting for Swiss exporters and can open the door to the whole Asian economic area. Thu, 01/03/2019 - 17:32 29528 Healthcare Investments in Romania Large state projects and private initiatives are implemented in the Romanian healthcare sector infrastructure. The presence of Swiss companies on a rapidly growing market is well below potential. Mon, 12/17/2018 - 21:41 29546 The competitiveness of Swiss products A strong market position in your domestic market is a good starting point for expanding your geographical presence. Nevertheless, a new entry into foreign markets is always a new start, which could be very tough. Are Swiss products competitive abroad? And what do Swiss companies have to look out for in niche markets? Mon, 12/17/2018 - 19:32 29423 Different purchasing power and exchange rates: Tips for the right price strategy International sales markets have advantages and disadvantages: the greater sales potential is generally offset by higher costs for sales, marketing and logistics. Local purchasing power and exchange rates can have a significant impact on the competitiveness of your offers, not only in the dollar and the Euro zone. What strategies exist to set the right price? Mon, 12/17/2018 - 19:23 29424 Regulatory and legal matters – things to consider The careful coordination of your products and business projects with country-specific regulatory and legal regulations, norms and standards is one of the most important preparations for market entry. Even in groups of states such as the EU, where conditions have largely been harmonized, the various competent authorities can take different approaches. The exact requirements must therefore be reviewed for each country. Mon, 12/17/2018 - 19:07 29459 Strategic relevance of the export business for the company Export business is granted a different level of importance in every company. Is the export business more likely to be managed and operated on an operational level? This can be based on a wide variety of considerations. What expectations are placed on the export business and what does that mean for resource planning? Mon, 12/17/2018 - 18:58 29458 Smart resource planning: how can SMEs efficiently organize their teams? It often applies that the smaller the company is, the less resources it has. Base and new business run side by side, and it can sometimes be challenging to provide enough time and capacity for the core team to build international activities. This particularly applies to companies with small management teams and fewer than fifty employees. How can they use their resources efficiently? Mon, 12/17/2018 - 18:50 29456 Securing sustainable export financing In order for a company to sustainably open up new markets abroad, a certain degree of continuous financial investment is required in addition to entrepreneurial ability. Some reserve and flexibility are part of the plan to muster the perseverance and staying power that is needed. Some temporary setbacks are just as much a part of successful market development as the sense of achievement that drives the business forward. Mon, 12/17/2018 - 18:42 29455 Export risks: how can companies manage them? Entrepreneurial activity always comes with a certain degree of risk. This applies at home and abroad and cannot be avoided a priori. What can a company do to minimize these risks? Mon, 12/17/2018 - 18:29 29453 Strong growth in the Indonesian Medical Technology Market The healthcare equipment and medical device market in Indonesia remains attractive for foreign medical technology suppliers. The Indonesian medical devices market has shown strong growth over the last decade, reaching a volume of about US$ 1 billion. It is widely expected to continue to grow at a rate of 12% annually based on steady per capita increases and the initiative of Indonesian governments to extend health care coverage to everybody. Mon, 12/17/2018 - 11:01 29538