Once the COVID-19 pandemic is under control to a large extent, a new normality will take hold in international business. This year's International Trade Forum dealt with this topic. Numerous Swiss and Liechtenstein SMEs exchanged ideas with experts from global markets in order to benefit from their experiences, acquire practical knowledge and pick up tips.
Financial support abroad
Such an exchange is more important than ever: Economists expect 2021 to be the year in which the global economy picks up. So now is definitely the right moment to take a thorough look at international business and prepare for the new normal. For many startups, moving into foreign trade is not only a goal but almost a necessity; those who operate in a niche need the potential provided by international markets. However, such a move is associated with costs and requires solid financing.
Opportunities, contacts, partners - this is how financing works
Credit Suisse experts Andreas Roth, Head of Top 100 Startup Cooperation, and Mike Leupi, Senior Corporate Client Advisor SME, know what this looks like. At the International Trade Forum, in the breakout session on "Modern financing options for startups in the expansion phase", the two shared their experiences and insights. They also spoke with experts from the field: Stefan Steiner, Co-Managing Director Venturelab AG, showed the various financing options and also how startups finance themselves nowadays. Daniel Meyer, CEO and Co-Founder of EGO Movement AG, sheds light on his way of doing things and which criteria are decisive for him when choosing a financing partner.
Make use of this expert knowledge and practical experience for your company as well: You can watch the complete breakout session in the video recording.