Recordings

Webinar: innovative food distribution channels in international markets

Online food retailer Ocado shares its experience of breaking into international markets. Find out how customer behavior is changing, the ways digitalization is influencing the industry and how distribution channels are evolving internationally.

Webinar: innovative food distribution channels in international markets

This informative webinar discusses the future of food retail, global developments and forecasting how it will grow online and offline. 

Participants will:

  • Get practical recommendations how Swiss food producers can position themselves in the fast-moving international food markets 
  • Hear what they should consider when working with online retailers abroad
  • Learn how to most effectively spend the marketing budget to efficiently promote food products direct to the customer
  • Hear about smart strategies to engage with digital channels and give advice on how to achieve greater visibility within them
  • Learn more about customer demands of apps for online food retailers

The webinar features David Hardiman-Evans, Senior Vice President of Ocado, an online food retailer.  Mr Hardiman-Evans shared the Ocado journey to internationalization which started in 2000 and is now operating in multiple markets around the world. 

Program:

  • Introduction by Nadja Kolb, Consultant Germany / UK + Ireland, Switzerland Global Enterprise
  • Changing customer behavior, the ways digitalization is influencing the industry and how distribution channels are evolving internationally presented by David Hardiman-Evans, Senior Vice President North America, Ocando
  • Q&A

Watch the recording of the webinar here:

Links

Read more
Share
How should we contact you?

Premium Partner

Strategic partners

Institutional partner

Official program