Recordings

Introducing the Indian e-commerce landscape

Webinar: India's e-commerce boom

Rapid growth in the Indian e-commerce market presents substantial opportunities for Swiss online sellers. Our webinar recording shows how the market is evolving, who the major players are and strategies for long-term engagement. Find out how to sell online in India and hear the first-hand experience of a Swiss retail giant.

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The aim of this webinar is to give Swiss companies a solid understanding of India’s e-commerce landscape, so that they will be better positioned to enter this highly attractive market. Four expert panelists discuss the process of selling online in India, what kind of challenges Swiss companies can expect to face and how to mitigate them. Participants learn about the potential of India’s e-commerce market, the main sales platforms, the customers, and the key areas likely to drive growth in the future.

Get to know the Swiss Store on Amazon India and learn from Victorinox’s Indian e-commerce experience

In the webinar recording the Swiss Store on Amazon India will be introduced and insights on how Swiss companies could enter the India market via existing e-commerce platforms are provided. Businesses thinking about setting up their own web shop in India can learn from the experience of Victorinox – the managing director of Victorinox India delivers a first-hand account of how the iconic Swiss brand successfully set up its Indian e-commerce operations.
India’s e-commerce market is expected to be worth USD 100 billion by 2024 and the boom is lowering go-to-market barriers for insurgent and incumbent brands, so there are plenty of good reasons for Swiss companies learn more about this market.

Webinar program

  • Welcome by Philip Morger, Senior Consultant Internationalization Starters, Switzerland Global Enterprise
  • E-commerce in India by Tarun Gupta, Co-Founder & CEO, T&A Consulting
  • Victorinox in India By Colonel Chandhoke, MD & CEO, Victorinox India
  • Swiss Store on Amazon India + SBH services + Food Mission by Vijay Iyer, Senior Trade Adviser, Swiss Business Hub India
  • Q+A and Closing

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