
China remains a crucial market for Swiss and Liechtenstein exporters due to its significant economic scale and ongoing demand for high-quality niche products and services. The country's strategic focus on technological advancement and industrial modernization presents numerous opportunities for Swiss expertise and innovation.
China's economy grew by 5% in 2024, driven by strong exports and high-tech investments, despite challenges in the real estate sector. The industrial sector, which constitutes 36.5% of GDP, continues to thrive, particularly in manufacturing and high-tech industries. Swiss companies can leverage opportunities in sectors such as machinery, technology, automotive, and medtech, where China's demand for advanced solutions is rising.
The low-altitude market, including drones, also offers potential for Swiss exporters. However, challenges such as a complex business environment and high debt levels necessitate careful market entry strategies and robust local partnerships for success.
Free Trade Agreement
There is a free trade agreement between Switzerland and this country. Source: State Secretariat for Economic Affairs SECO
Total trade flows
Total goods traded with Switzerland (imports + exports). Source: UN Comtrade. Data as of 2023.
3-year GDP growth
Total real GDP growth over the last three years. Source: World Bank. Data as of 2023.
S-GE Market perspective

Benno Keller, Director Corporate Development + Strategy
Updated on Dec 1, 2025, forecast for Q1 2026 - Q2 2026
China’s real GDP growth exceeded expectations, mainly driven by exports as strong global sales more than compensated for declining sales to the US. The economy continues to face stiff headwinds, however. Consumer demand is weak, and the real estate market remains in a persistent slump, with new home sales falling by 24% in July year-on-year. The financial situation of provincial governments is dire. The government elevated boosting domestic consumption to its top priority in 2025 and launched spending program worth 2 % of GDP. The US extended the current tariff truce with China in August by another 90 days, limiting US tariffs charged on Chinese imports to 30%.
China has implemented sweeping new regulations to tighten its control over rare earth minerals, expanding its quota system to include imported raw materials.
Freight rates between China and Europe have been declining in recent months and are expected to remain volatile. High volumes due to tariff related frontloading led to congestion and delays at several major ports.
China’s real GDP growth exceeded expectations, mainly driven by exports as strong global sales more than compensated for declining sales to the US. The economy continues to face stiff headwinds, however. Consumer demand is weak, and the real estate market remains in a persistent slump, with new home sales falling by 24% in July year-on-year. The financial situation of provincial governments is dire. The government elevated boosting domestic consumption to its top priority in 2025 and launched spending program worth 2 % of GDP. The US extended the current tariff truce with China in August by another 90 days, limiting US tariffs charged on Chinese imports to 30%.
China has implemented sweeping new regulations to tighten its control over rare earth minerals, expanding its quota system to include imported raw materials.
Freight rates between China and Europe have been declining in recent months and are expected to remain volatile. High volumes due to tariff related frontloading led to congestion and delays at several major ports.
Disclaimer: The content is provided for general information only, without guarantee and without constituting any form of advice or recommendation — the full details can be found here.
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Senior Consultant China, Australia + Internationalization
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CIIE is China’s premier national-level trade fair dedicated to imports.
Qingpu Qu, China

The 29th FHC Shanghai Global Food Trade Show
Pudong Xinqu, China

This practical workshop shows Swiss companies what they need to consider when doing business with the US and China. You will get an up-to-date overview of geopolitical and regulatory developments and learn how to better align customs developments, export controls, transfer pricing and tax implications.
Zürich, Switzerland

Join the SWISS Pavilion at Chinaplas 2027 in Shenzhen and display your products and services very easily under the top brand of Switzerland. Focus on your business and get the support pre, during and after the show from the S-GE trade fair team.
Shenzhen Shi, China

The China International Consumer Products Expo (Hainan Expo) is China's only state-level exhibition dedicated to imported consumer goods. It provides Swiss companies with a dynamic B2B and B2C platform to present their products and connect with retailers, distributors, duty-free operators and professional buyers. Hainan is also China's only Free Trade Port, offering favourable policies for trade, investment and consumption. Participation gives Swiss companies the opportunity to better understand these policies and explore how they can support market entry and expansion in one of China's most dynamic economic development areas.
Haikou Shi, China

China International Machine Tool Show (CIMT), established in Beijing in 1989, is China’s largest, most comprehensive and most influential professional exhibition for the machine-tool industry. It is widely regarded as one of the world’s leading machine-tool trade fairs, alongside EMO Hannover in Europe, IMTS in the United States and JIMTOF in Japan.
Shunyi Qu, China
SWISS Pavillion @ Food & Hotel Asia (FHA) 2027, Singapore.
Singapur, Singapore

A world in flux. Switzerland in business: benefit from local expertise around the world, be inspired by leading minds and celebrate 100 years of Swiss export promotion with us.
Bern, Switzerland

Following the success of the SWISS Pavilions at the China Beauty Expo in 2011 and from 2023 to 2026, the Swiss Business Hub China, in cooperation with Switzerland Global Enterprise (S-GE), will once again organize and operate the SWISS Pavilion at the 31st China Beauty Expo in Shanghai, taking place from 12 to 14 May 2027.
Pudong Xinqu, China
The current economic situation in China is characterized by a moderate GDP growth of 5% in 2024, driven by strong exports and high-tech investments, despite challenges in the real estate sector and declining foreign direct investment. Swiss exporters should consider focusing on high-tech industries, which saw an 8% increase in investment, as potential areas for growth. However, the challenging business environment and high debt levels may pose risks, so careful market analysis and risk assessment are advisable.
Swiss exporters should note that China's export growth remains robust, with a significant trade surplus, indicating strong global demand for Chinese goods. However, the recent escalation in the US-China trade war could impact trade dynamics, especially for goods facing high tariffs. Swiss companies should consider diversifying their export markets and leveraging demand in regions like ASEAN, which remains a key trading partner for China.
Swiss companies have significant opportunities in China's evolving economy, particularly in sectors like high-quality niche products, automation, and intelligent manufacturing. The growing demand for advanced technology in the automotive and healthcare sectors also presents lucrative prospects. Additionally, Swiss drone manufacturers can benefit from China's expanding low-altitude market.
The most promising sectors for Swiss exporters in China include high technology industries, the automotive sector, and healthcare. Swiss companies specializing in advanced machinery and technology can benefit from China's focus on automation and intelligent manufacturing. The automotive industry is thriving due to advancements in battery technology and electric vehicles, presenting opportunities for Swiss suppliers. Additionally, the healthcare sector offers potential for growth as China's aging population increases demand for modern medtech solutions.
Swiss exporters face several challenges, including fierce competition, economic slowdown, and rising costs in China. Additionally, issues like inadequate enforcement of intellectual property rights and pressure to produce locally further complicate the business environment. Exporters should focus on strengthening their IP protection strategies and exploring cost-efficient production methods to mitigate these risks.