4 sqm booth
With reception desk and table & chairs
CHF 5,500.-
SWISS Pavilion
China International Consumer Products Expo 2027
The China International Consumer Products Expo (Hainan Expo) is China's only state-level exhibition dedicated to imported consumer goods. It provides Swiss companies with a dynamic B2B and B2C platform to present their products and connect with retailers, distributors, duty-free operators and professional buyers. Hainan is also China's only Free Trade Port, offering favourable policies for trade, investment and consumption. Participation gives Swiss companies the opportunity to better understand these policies and explore how they can support market entry and expansion in one of China's most dynamic economic development areas.
Join the SWISS Pavilion at the China International Consumer Products Expo 2027. Discover unparalleled opportunities to showcase your brand at Asia’s premier platform for high-end consumer goods.
Following the success of the SWISS Pavilion at the Hainan Expo in 2021 (Guest Country of Honor), 2022, 2023, 2024, 2025 and 2026, the Swiss Business Hub China, in cooperation with Switzerland Global Enterprise (S-GE), will once again manage the SWISS Pavilion at the Hainan Expo 2027 from 13 to 18 April 2027.
Event information
Date
13 Apr 2027 - 18 Apr 2027
Place
Hainan International Convention and Exhibition Center
258 Binhai Avenue
570312 Haikou Shi
China
258 Binhai Avenue
570312 Haikou Shi
China
Registration deadline
22 Jan 2027
Event languages
English, Simplified Chinese
Organizer
Swiss Business Hub China, Switzerland Global Enterprise (S-GE)
Target audience
Retailer (Department Stores, Supermarket, Pharmacies and Franchises) / Duty-Free Shop Operators / Distributors / Agents / Importers / E- Commerce & Live Streaming Operators / Cross-Border E-Commerce operators / Influencers / Retail Consumers
Packages
- Packages
9 sqm booth
With reception desk and table & chairs
CHF 10,500.-
12 sqm booth
With reception desk and table & chairs
CHF 13,000.-
15 sqm booth
With reception desk and table & chairs
CHF 15,000.-
Larger booth space required
With reception desk and table & chairs
CHF 900.-/sqm
Swiss Presence – Your Key Benefits
Seamless participation and professional support
- A ready-to-use booth and comprehensive project management before, during and after the exhibition.
- Dedicated support, allowing companies to focus on business development and client engagement.
- Access to a hosted hospitality and networking area, as well as limited shared storage space.
Enhanced visibility and credibility through Switzerland
- Greater brand visibility and credibility under the umbrella of Switzerland.
- A prime exhibition location, attractive Swiss design and coordinated communication across WeChat, Weibo and LinkedIn.
- Inclusion in the official Swiss Pavilion e-brochure.
- Planned visits by the Consul General of Switzerland in Guangzhou and a Counsellor of the Embassy of Switzerland in China, providing additional institutional visibility and credibility.
Integrated media and marketing exposure
- Professional photo documentation of the Swiss Pavilion, including a live photo album for companies’ own marketing activities. View our past photo albums Hainan Expo 2021; Hainan Expo 2022, Hainan Expo 2023, Hainan Expo 2024, Hainan Expo 2025 and Hainan Expo 2026.
- A 3–5 minute video featuring each participating company and sponsor, integrated into a Swiss brands showcase video.
- Continuous screening of the video in the public area to maximize on-site visibility and audience engagement.
Business development and value-added opportunities
- Product launch events organized in cooperation with the Hainan Expo main organizer.
- Livestreamed interviews with state and local media.
- Tailored B2B meetings with potential business partners, arranged upon request.
Why SWISS Pavilion?
The Swiss Pavilion offers a high-profile, government-endorsed platform that brings together Swiss companies under the strong umbrella of Switzerland. It enables participants to showcase their products, strengthen brand visibility and connect with Chinese customers and business partners looking for Swiss Made and Swiss Quality products.
Tailored Support - An experienced team manages the participation process and provides support before, during and after the exhibition, allowing companies to focus on client engagement and business development
Exceptional Visibility - Benefit from a prominent Swiss Pavilion that highlights the quality, innovation and reliability associated with Swiss brands
Knowledge Sharing - Gain insights into the Chinese market through exchanges with Swiss and Chinese peers, local industry experts and potential business partners
Business Development Opportunities - Access a strategic gateway to China’s consumer market and engage directly with retailers, distributors, duty-free operators and professional buyers to support your market expansion
What to expect
340000 340000
340000
340000
Visitors
3413 3413
3413
3413
Premium Brands
67 67
67
67
Countries and Regions
128000 128000 sqm
128000
128000
Exhibition Area
Gallery
Download
Swiss Pavilion @ Hainan Expo 2027 Flyer
PDF · 1.1 MB for Download
Registration Form of Swiss Pavilion @ Hainan Expo 2027.pdf
PDF · 135 KB for Download
