SWISS Pavilion

Gulfood 2027

Name: Gulfood 2027
Start: 2027-03-14T23:00:00.000Z
End: 2027-03-19T22:59:00.000Z
Location: Expo City Dubai

15-19Mar 2027

United Arab Emirates

The biggest annual food and beverage exhibition in the MENA region

The SWISS Pavilion will be organized by Switzerland Global Enterprise (S-GE), in close cooperation with the Swiss Business Hub Middle East and the Swiss Business Council.

Event information

Date

15 Mar 2027 - 19 Mar 2027

Place

Expo City Dubai
Al Wasl Avenue
Madinat Al Mataar
Dubai South
United Arab Emirates

Registration deadline

11 Sep 2026

Organizer

Switzerland Global Enterprise

Website

www.gulfood.com

Packages

4 sqm booth

Booth construction with walls, booth surface with carpet, booth inscription with company logo, illumination, 1 electricity connection, 1 waste bin
1 high table and 2 high chairs, to choose: 1 lockable sideboard or showcase, 1 brochure rack
Exhibitor badges for your staff

CHF 6’900.-

6 sqm booth

Booth construction with walls, booth surface with carpet, booth inscription with company logo, illumination, 1 electricity connection, 1 waste bin
1 high table and 3 chairs, to choose: 1 lockable sideboard or showcase, 1 brochure rack
Exhibitor badges for your staff

CHF 10’170.-

9 sqm booth

Booth construction with walls, booth surface with carpet, booth inscription with company logo, illumination, 1 electricity connection, 1 waste bin
1 table and 4 chairs, to choose: 1 lockable sideboard or showcase, 1 brochure rack
Exhibitor badges for your staff

CHF 15’030.-

12 sqm booth

Booth construction with walls, booth surface with carpet, booth inscription with company logo, illumination, 1 electricity connection, 1 waste bin
1 table and 4 chairs, 2 lockable sideboards or 2 showcases (or 1 of each), 1 brochure rack
Exhibitor badges for your staff

CHF 19’440.-

15 sqm booth

Booth construction with walls, booth surface with carpet, booth inscription with company logo, illumination, 1 electricity connection, 1 waste bin
2 tables and 8 chairs, 2 lockable sideboards or 2 showcases (or 1 of each), 1 brochure rack
Exhibitor badges for your staff

CHF 23’925.-

Services included

Infrastructure and booth construction: Attractive booth in Switzerland. design, booth with carpet, back and side walls and illumination, furniture according to desired package, 1 electrical connection
Hospitality: Hosted hospitality area for you and your customers, soft drinks, coffee, tea, snacks and fruits, information desk, storage (limited space), Swiss networking dinner
Communication: Company logo on your booth
Organisation: Project management as well as organisational preparation, contact person before, during and after the trade fair, consulting session with all project partners, exhibitor badges and name tags, stand cleaning and garbage removal
Other services: Free initial consulting session, first port of call for export-related issues, Digital self-service tools (free analysis platform), benefit from the worldwide network of our Swiss Business Hubs

Services not included

Transport and insurance of your exhibits
Individual stand design and additional furnishings
Technical connections and operating costs
Travel and accommodation
More information can be found in our terms and conditions

S-GE Registration Fees

S-GE gold member

CHF 650

S-GE silver or fial member

CHF 800

Non-member

CHF 950

Mandatory charges by the organizer

(enhanced internet listing, exhibitor insurance, registration fee)

AED 3'800

Important notice!

The following product categories have been removed entirely from the Gulfood portfolio:

Confectionery, sweets, bonbons, candies, caramels, drops, chewing gums, gums and jellies, liquorice, marshmallows, nougat, pralines, toffee, and truffles, as well as cocoa, chocolate and chocolate products.

What to expect

268463

event attendees

8500

exhibitors

195

attending countries

1500000

products sourced

280000

area in square meters

Swiss Presence at Gulfood

Country Pavilion for Swiss and Liechtenstein companies
As a competent team, we ensure a professional service - before, during and after the show
Own exhibition space for each company, use of joint hospitality area for your meetings
Clear identification by the Swiss design – the Swiss identity is widely recognized as a symbol of high-quality standard, innovation and tradition
Concentrate on the development and care of your customer relations – we organize your participation
Ready to use stand
Benefit from the synergies of S-GE's worldwide network, including the Swiss Embassy, the Consulates General and the Swiss Business Hub

Disclaimer

Current Situation in the Middle East

The broader Middle East region is currently experiencing a period of significant geopolitical tension and active conflict. This is affecting business conditions across the Gulf Cooperation Council (GCC).

We are actively monitoring the situation and its implications for Swiss and Liechtenstein companies operating in or considering entry into this market. We recommend that exporters and investors closely assess their risk exposure and maintain regular contact with local partners and representatives.

Please refer to the Travel Advice from the Federal Department of Foreign Affairs (FDFA) for the latest assessment and reach out to our consultant Suhail El Obeid or our ExportHelp team if you need personalized guidance.