Food opportunities + challenges in the GCC - focus on Saudi Arabia and the UAE

The GCC food market is growing, but the current situation in the region adds a layer of complexity that is hard to ignore. Supply chains are under pressure. Shipping disruptions are taking longer to resolve than expected, and for companies exporting food products, this has very concrete consequences on lead times and planning.

Meanwhile, the region is adapting. More and more local manufacturing is taking place, partly out of necessity, and retailers are looking for ways to reduce their dependence on imports. This opens up opportunities not only for finished food products, but also for ingredients, a side of the market that is often overlooked.

There is also a growing appetite for healthy food products. Consumers in the UAE and Saudi Arabia are becoming increasingly conscious of their dietary choices. Clean labels, natural ingredients and nutritional quality are becoming real purchasing factors, not just trends. For Swiss companies in this space, this is a market worth watching closely.

On top of that, regulations across the GCC are evolving. The UAE, for example, has recently updated its shelf-life labelling requirements. Keeping track of these changes is just as important as finding the right distributor.

This webinar is a good opportunity to get a clear and up-to-date picture of what the market looks like today and what it takes to enter or develop your business in Saudi Arabia and the UAE.

Why participate?

For Swiss companies already active in the region, as well as those considering market entry, understanding these changes is becoming increasingly important. This webinar will provide practical insights into the realities of doing business in Saudi Arabia and the UAE today.

Register now to secure your spot and receive the webinar link.