Les pays de l’ASEAN sont aussi divers et variés que les débouchés qu’ils offrent
Les marchés émergents de l’ASEAN sont de plus en plus demandeurs de produits de qualité: une occasion à saisir pour les exportateurs de vin suisses. Dans notre webinaire, nous reviendrons plus en détail sur les débouchés qu’offrent les marchés singapourien, malaisien et autres.
Les pays de l’ASEAN forment l’un des espaces économiques les plus dynamiques de la planète. Alors que leurs taux de croissance progressent au fil des ans, leur classe moyenne aisée s’étoffe. L’augmentation du revenu disponible tire également vers le haut la demande en produits de grande qualité – dont le vin. Cette tendance est encore accentuée par la mondialisation et l'envie de faire de nouvelles expériences. Ainsi, les nouveaux produits alimentaires et boissons à la mode sont très prisés en Asie du Sud-Est.
Webinaire: exporter du vin en Asie du Sud-Est
Dans notre webinaire, des experts expliquent comment réussir son entrée sur le marché singapourien et malaisien, précisent pourquoi il est important de faire valoir le label suisse et présentent les aides prévues pour les exportateurs de vin dans les pays de l’ASEAN.
Intro
Informations
| Date | |
| iCal | Téléchargement |
| Public cible | PME de Suisse et du Liechtenstein |
| Organisateur | Switzerland Global Enterprise |
| Langue de l’événement |
Anglais |
| Lieu |
Online webinar |
| Coûts de participation | Gratuit |
| Délai d’inscription |
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| Login |
Das Login für die Plattform "InEvent" erhalten Sie einen Tag vor dem Webinar per E-Mail. |
Programme
Speakers
Speakers
Director of Swiss Wine Promotion AG
After graduating as a Swiss Certified Chef and a degree in Hotel and Restaurant Management from the Hotel Management School in Geneva, Nicolas Joss worked in numerous well-known restaurants and hotels in the upscale gastronomy sector. He then spent 6 years as general manager of the Office des Vins Vaudois. In 2018, he took over the general secretary for the Concours Mondial de Bruxelles, which was held once in Aigle (VD) in May 2019. This competition is one of the most famous tasting competitions in the world with 350 professional tasters and 9300 wines from 50 countries. In July 2019, he became director of Swiss Wine Promotion AG, the national promotional organization for the promotion of Swiss wine in Switzerland and abroad.
Managing Director, Wine & Philosophy Pte Ltd
Wine & Philosophy is based in Singapore and manages an exclusive portfolio of rare, exciting wines directly imported from Switzerland, France, Italy and Spain. Andreas, the founder of Wine & Philosophy has been living in Asia for almost twenty years, first in Singapore, then in Hong Kong, and since 2016 back in Singapore. Most of previous career has been in insurance, a fascinating and enriching experience which has allowed him to be a direct witness to the extraordinary success story of Asia.
Along the way, he has also been able to cultivate his passions for wine and the arts. As an enthusiastic wine lover and connoisseur, Andreas has tasted and studied wines for over 20 years, and to further develop his expertise and tasting skills, he passed his WSET Diploma examination in 2016.
Executive Manager, Vie Du Vin Co. Ltd.
Yi Ying Yong is the executive manager of a wine importer and distributor based in Malaysia that specialises in products from boutique wineries across Europe. Her experience includes importing wines made by a range of wineries, from well-known, established companies to boutique brands. These include Egon Müller (Mosel, Germany), Champagne Pierre Peters (Le Mesnil sur Oger, France) and Domaine Bruno Clair (Burgundy, France). With a solid foundation of years of involvement in the industry, plus a remarkable knowledge gained within the wine trade, Yi Ying is also proud to be a certified Sommelier. Her hard work, passion and talents were fully recognised when she won the Malaysia Best Sommelier Championship award in 2017. In 2018, she had the opportunity to participate in a harvest with Domaine Simon Bize, in Savigny les Beaune, a winemaker in the Côte de Beaune since 1880.
