Freedom24 considers branch in Geneva

(CONNECT) Freedom24, an online broker that is active throughout Europe, is considering opening a branch in Geneva. According to a corresponding statement from Freedom24, a Limassol (Cyprus) subsidiary of the international finance group Freedom Holding Corporation, Switzerland represents a market of long-term strategic interest. Potentials in the areas of asset management, digital finance structure, artificial intelligence, and data management will be examined for the choice of location.

Evgenii Tiapkin, CEO of Freedom24, commented in the statement: “Switzerland has long set the benchmark for wealth management, institutional discipline and client trust.” He added: “Geneva is a natural place for us to explore how these strengths can be combined with our technology and European operating experience.” According to the CEO, the plans will be developed “in dialog with local stakeholders and in accordance with the Swiss regulatory framework.”

Business models combining the “relationship-driven approach” of Swiss asset management with the proprietary technologies are at the heart of the assessment of Freedom24. In particular, Freedom24 plans to use its investment platform Tradernet and its compliance and risk management process system Neo Compliance to analyze the Swiss market. This is expected to clarify “the role a future Geneva presence could play in its European development.”

Freedom Holding Corporation has headquarters in Almaty, Kazakhstan, and in Las Vegas in the US state of Nevada. ce/hs