SWISS Pavilion
Hospitalar Brazil

SWISS Pavilion @ Hospitalar Brazil 2025

Participate at Hospitalar, the largest health trade show in Latin America, and count on the local professional support for your business demands.

With more than 1’000 exhibiting brand and 90’000 visitors, Hospitalar stands out as the leading trade fair for the health sector in Latin America, having consolidated its position over more than 30 years of history. The fair gathers different technology providers and suppliers that are present in a hospital, from medical equipment to facilities management.

Swiss companies participating at Hospitalar trade show can benefit from our special trade fair services and make the best of their participation (see details below under Pricing section). They may also join the SWISS Pavilion organized by our partners from SWISSCAM, as exhibitors.

Intro

정보

날짜
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대상 Healthcare solution providers aiming to promote products/services to Brazilian clientele (Hospitals, Clinics, Laboratories, Home Care Centers, Government, etc.) and medtech suppliers seeking contact with Brazilian producers.
주최자 Switzerland Global Enterprise, Swiss Business Hub Brazil, SWISSCAM
행사 언어

English

장 소

São Paulo Expo
São Paulo-SP
브라질

Advice on taxes and logistics

Taxes and logistics are crucial for successfully doing business in Brazil – the right strategy can differentiate you from competition. Would you like to discuss these topics with specialists who can advise on special benefits and regimes such as the ex-tarifario import tax reduction, bonded warehouse, temporary import, among others? Book a free 1 hour consultancy with a regulatory affairs specialist from our network of trusted experts.

CHF free - on request

Advice on regulatory affairs

Brazil has a rather high degree on regulation. Does your product require a certificate or registration from a regulatory body? What other norms apply? Book a free 1 hour consultancy with a regulatory affairs specialist from our network of trusted experts. 

CHF free - on request

Legal advice

When doing business with Brazil, Brazilian law applies. While the Brazilian legislation might be different from Swiss legislation, it is very specific. Book a free 1 hour consultancy with a lawyer from our network of trusted experts.

CHF free - on request

Networking Lunch

Companies that contract our fair services are invited to a networking lunch. This is an excellent opportunity to exchange with colleagues from other Swiss companies and industry experts. The participants of the networking lunch are confirmed three days before the venue.

Market Spot

Would you like to know more about your specific market in order to make the best of your participation at the trade show? 
We answer your questions (on topics such as market size, trends and market development, competition’s products and prices, regulatory aspects, among others) by consulting with key industry players, opinion leaders, trade associations or experts.

  • 3 – 4 questions per expert / interview
  • 2 – 3 expert interviews
  • Short summary of findings (approx. 2-4 pages)


Exclusive price for S-GE GOLD members: CHF 890.-, Non-members 1’050.-

Delivery time: 2-3 weeks

Business Partner Verification

Would you like to obtain background information on existing or potential business partners? We can verify the reputation of the company by checking customer references and consulting SERASA. 

  • Verification of 1 company (registration in local trade registry)
  • Verification of 1 – 2 references (if possible)


Exclusive price for S-GE GOLD members: CHF 500.-, Non-member CHF 600.-

Delivery time: 2 – 3 weeks

Business Meetings

Have you identified a company you would like to meet during the fair? We can help you identify the right contact person for your meeting, organize the meeting for you and even participate during the first meeting for translation and/or clarification purposes.

  • Arrangement of the meeting at the trade show (official invitation on behalf of the Swiss Consulate)
  • Participation in the meeting for coordination and support with business culture aspects and translation, if necessary
  • Minutes of the meeting prepared by the Swiss Business Hub Brazil


Exclusive price for S-GE GOLD members: CHF 255.-, Non-member CHF 300.- PER MEETING

Delivery time: 2 – 3 weeks

Business Partner Search

Are you looking for business contacts?
We evaluate contacts for you whether these are possible distributors, agents, customers or others, from the universe of contacts participating at the trade show.

  • 2-3 best suitable contacts (based upon short profile provided) 
  • Contact data containing full information and contact person 
  • Short description of business contact and summary of the screening conversation with the Swiss Business Hub Brazil team
  • Arrangement of meeting at trade fair or in other location


Exclusive price for S-GE GOLD members: CHF 1’700.-, Non-members CHF 2’000.-

Delivery time: 4-5 weeks

IMPORTANT: This service must be hired minimum 5 weeks prior to the trade show. Valid only for contacts exhibiting in the trade show

Anything else?
Is there anything else we can help you with? Feel free to ask us anything. 

*Offers valid for trade shows in Sao Paulo city. For other locations, additional logistic costs might apply.


Membership

Become member of S-GE and enjoy special prices for these and other services. 

Further information

The Brazilian Medtech market is the largest in Latin America with 213 million inhabitants. The market outlook for Medtech is promising and expected to grow at a 2021-2026 CAGR of 8.0%, adding up to a value of USD 5.9bn according to a forecast by Fitch Solutions (2022). This growth is enabled by an increasing demand for high quality medical devices and services, especially from the private health insurance market and an increase in government expenditure.

The industry is divided into public and private segment. Due to the country’s polarized socio-demographic situation and the fact that Swiss companies often export premium products, they either choose to address the private and premium segment, or implement a multi-brand strategy (manufacturing in Brazil) to address both, the premium and the price sensitive value segment.

Depending on the chosen strategy, Swiss companies can enter the market by working with partners and distributors, opening a subsidiary in Brazil, operating through a joint venture or through M&A. In any case, Medtech products must go through the product registration process of Brazilian Health Surveillance Agency ANVISA (more in the regulatory chapter).

 

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