Already established in many countries, French group Datawords has chosen the canton of Geneva to open its first office in Switzerland. This opening will fulfill a dual objective for the group: to offer a wider range of services to its clients and prospects based in Switzerland, as well as to develop its activities in sectors such as industry, tourism and pharmaceuticals.
The branch will be headed by Eric Leroy, who joins the group as Vice President of Business Development in Switzerland. He will be supported by Dewi Joerger, Head of Business Development, who will oversee the development of the German-speaking Swiss market.
Eric Leroy explains: “I’m thrilled to be joining the Datawords group and to put my experience and knowledge of the Swiss tech ecosystem at the service of a dynamic group with expertise combining technological mastery and cultural understanding. Together with Dewi, we’re committed to sharing this vision with our new clients, across new sectors.”
Numerous collaborations with Swiss companies
Founded in 2000, Datawords specializes in international digital strategy. Through its various brands (Digiprod, Vanksen, Wezen, 87 Seconds and Whatsquare), the group offers services for multicultural production (consulting, video production, localization and deployment of omnichannel content, among others).
Datawords also boasts expertise in social media, SEO and data analysis. The group has also worked with major Swiss brands, notably in the luxury, watchmaking and jewelry sectors.