Germany, UK and Ireland offer great potential for Swiss products and technologies in many areas. Despite great potential and the lack of language barriers in some cases, these saturated markets require the most attention and good positioning to be successful.
Over 25 years of experience in various industries and positions, mainly in the areas of production, sales, product development, marketing and corporate development. For more than 20 years I have worked in internationally managed and aligned companies in the textile industry. I know the problems of globalized sourcing and production and the differences with regard to positioning in different markets.